FMI Think Tank Series_ Is the Plant Based Market Projection Achievable

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The recent buzz around transitioning toward a more vegan or plant-based diet goes beyond being just a trend or a fad. It is being touted as the next revolution towards creating a healthier, sustainable, affordable food system. With almost 700 million people undernourished, while over 2/5th of the global population is obese, the world needs to produce healthier and affordable food. Therefore, a sustainable global food system benefits human health and our global ecosystem. It is well-known that mainstream meat and dairy industries have a massive impact on the environment, through emissions of greenhouse gases. As per statistics, it is responsible for 14.5% of global greenhouse gas emissions. Plant-based alternatives, in contrast, generate much smaller footprints and have the potential to reduce greenhouse gases by as much as 70% until 2050.

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